AdvoCare International, L.P. (AdvoCare) today announced the addition of FC Dallas goalkeeper Jesse Gonzalez as its newest athlete product endorser. The addition of Gonzalez marks the 11th soccer player represented on the endorser roster, a list of more than 70 world-class athletes, coaches and entertainers using AdvoCare products, including Drew Brees, Jason Witten and Dax McCarty.
“Not only does Jesse believe in the value and benefit of using our products, but he also exemplifies values that are important to the AdvoCare brand, such as integrity and respect,” says Joshua Watts, AdvoCare Director of Sports Marketing. “We are excited to welcome such a great athlete into our endorser family.”
Hailing from North Carolina, Gonzalez was recruited by FC Dallas at the age of 16 and became the 10th player to sign a homegrown player contract with the team in 2013. Coming off of a strong start, Gonzalez solidified his role as the starting goalkeeper for FC Dallas for the 2017 MLS season. His consistent play resulted in him also being called up for the US Men’s National Team on numerous occasions.
Prior to the 2017 season, Gonzalez played for Mexico national youth teams as a starting goalkeeper at the 2015 CONCACAF U-20 Championship and the 2015 FIFA U-20 World Cup. Gonzalez was also named to the U.S. roster for the 2017 Gold Cup.
In addition to its soccer athlete endorsers, AdvoCare continues to hold strong ties with MLS through its sponsorship of the league. The multi-year agreement began in the 2015 MLS season, naming AdvoCare as the MLS Official Sports Nutrition Partner. As part of the sponsorship, AdvoCare Rehydrate® was named as the MLS Official Sports Drink and is featured on the sidelines of MLS games. In addition to this partnership, AdvoCare is also the jersey sponsor for FC Dallas.
“AdvoCare is honored to be an active partner of Major League Soccer and appreciates the incredible opportunity to share our vision of physical wellness with dedicated soccer fans across the nation,” adds Watts.
Gonzalez consistently consumes a variety of AdvoCare products, including personal favorites, Spark®, Ready-To-Drink Protein and Nighttime Recovery – all products that bear the Informed-Choice seal, ensuring they are banned-substance free for sport.
Visit advocare.com to view the complete list of athlete product endorsers and learn more about Informed-Choice partnership.
